Good Job Kohl’s, Good Job On Newsjacking and Brand Stewardship
Praise goes to the marketing team at Kohl’s for jumping on the mega-viral video of a Kohl’s shopper celebrating her birthday with a fun Chewbacca toy from the store and sharing it on the Interwebs. She recorded the video in the Kohl’s parking lot and shared how she was returning some items and came upon […]
Interview: @DJChuang, 200th Birthday and Innovation on the Interwebs
Today I had a chance to connect with uber innovator and everyone’s favorite digital disciple, @DJChuang. Lately, (or rather for the last couple of YEARS), DJ has been leading a project with American Bible Society regarding quite a unique innovation front for a Bible non-profit — Launching of the .Bible TLD (top level domain). Here’s our […]
Inbox Zero Secret Weapon #2: Streak for Gmail
Your email inbox. Most likely your relationship with it falls into one of two categories: when you think about your email inbox, your thoughts are either neutral, or evil ones. Processing email and Google searching are 2 Life skills that I think should be taught in schools from an early age. But they aren’t. Both my […]
22 INFOGRAPHICS THAT TELL THE STORY ABOUT SNAPCHAT
You know Snapchat is all the rage, but have you tried it out yet? Perhaps you’re not getting the entire picture. There’s some early chatter about how to use it, examples for churches, etc. And you should expect more to come for sure. I pulled together this collection of infographics to help tell the story […]
Interview: Katie Allred on Managing the Church Communications Facebook Group
This week, I had a chance to catch-up with @KatieJAllred in a Facebook Group and outside of it, who is a social media rockstar for the Church and @brentwoodbc church in Tennessee. She facilitates a vibrant community of church communicators on Facebook via a closed Facebook Group. While other similar purposed groups have been around, this one skyrocketed in membership […]
I’m Interviewing Start-up Entrepreneurs on a New Podcast
Do you enjoy podcasts? Seems like everyone is getting into them. I call it the Netflix halo effect. People are now used to hunting for quality on-demand content to consume. This month, I’m helping to kick off a new podcast on iTunes, Stitcher Radio, and the Interwebs. It’s been fun planning and prepping for the […]
The #1 Thing Worship Band Leaders Aren’t Doing Right Now, But Should Be
Hey Worship Band Leaders . . . Here’s a test: DO YOU KNOW THESE TWO (plus @GaryVee) YOUTUBE SUPERSTARS? If you are a worship band leader and you don’t know who these young women are, take a look at this episode of the #ASKGARYVEE Show because after watching, you’ll agree it’s super important to know why […]
Mother’s Day Is Bigger Than You Think
It was a surprise to me when I first heard the research from Lifeway about Mother’s Day and the church. Upon reflection it makes sense, but I think most church leaders aren’t intentional about Mother’s Day as it is Easter or Christmas. But since it is the #1 non-religious holiday attendance Sunday for most churches, pastors should […]
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