Press releases can be a very powerful tool in any communications toolbox. But can nonprofits and churches use them successfully in today’s world? THE RED HERRING I’ve had many people comment to me personally, that the media’s default position against the Church and anything Jesus related makes it impossible for them to get any meaningful […]
What Is Your Website Strategy? So Many Miss The Point
Website strategy. Everyone has one, right? Building a website is like printing your business card in today’s times. People don’t take you seriously if you don’t have one. You don’t legitimately exist if there’s no website. And that is the start of the problem. So many organizations today build websites without thinking about WHY they […]