Nothing beats visually appealing images and content for garnering huge amounts of engagement. What more if it’s done live?
Last year, Facebook released a new feature called Facebook Live testing it out first for celebrities. Now, Facebook Live is available to everyone. Users now have a capability to share live-streaming videos on their Facebook account while your family and friends comment on it as it streams.
People love authenticity. Facebook Live videos will give you an “into-the-moment” feels, potentially increasing your views, shares and audience reach.
If you haven’t heard of it yet, you are missing out a lot on the social media game. Not convinced yet? Here are 20 Facebook Live statistics that will surely make you start your first broadcast, now.
Kenny Jahng is a content marketing advisor and communications strategist who helps nonprofit, cause-driven and faith-based organizations / churches. You can connect with Kenny on Twitter @kennyjahng
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