Helping You Create Content with Purpose
The more I work with social media networks and platforms, the more I realize that each one is quite different from each other.
Here’s one way to look at it that I recently pulled together to help paint the picture of why and how social media platforms differ from each other:
Most founders obsess over technology. Over funding. Over growth tactics. But they’re all WRONG. Because the most dangerous business advantage isn’t what you think… It’s invisible asymmetries. Every significant business opportunity begins where the disproportionate segment of incumbents and competitors believe, can’t see, or misunderstand entirely, while you do. And this changes everything. . . […]
Clear communication is a game-changer, especially for pastors, nonprofit leaders, and ministry staff. Whether you’re leading a congregation, managing a nonprofit, or running church communications, you know how important it is to connect with your audience. That’s where Donald Miller’s Building a StoryBrand comes in. Now, he’s back with an updated and expanded version—Building a […]
Imagine you’re standing on a stage, speaking to a room filled with people eager to hear your message. Now think about how different the scenario is when those people are online, scattered across various platforms, and bombarded with endless streams of information. How do you capture their attention? The answer lies in a simple but […]
